Shahs of Sunset – Season 3 Ratings

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Updated Tuesday, March 11th 2014 after S03E16 aired at 10pm on Tuesday February 25th 2014. Bookmark this page and check back regularly for updates

A disappointingly low rated third season of Shahs of Sunset wrapped with two reunion episodes which ended up as the second & third lowest rated episodes of the entire season. Seemingly proof that this season was unable to sustain let alone build on its viewership as it came to the season’s conclusion. While it’s true that this was the first of their three seasons without The Real Housewives of Atlanta as their lead-in, it was still surprising that a show as mature as this (three seasons in) needed such a ratings boost too survive. With this season averaging just 1,272,000 viewers overall of which 737,875 were aged 18-49 years, this season recorded one of the largest season-by-season ratings declines in Bravo Media ratings history.

In the end this season shed -34.03% of its second season viewership and a larger -36.13% in the segment of viewers aged 18 to 49 years and with it losing over 650,000 viewers per episode you can be sure that prior to filming commencing on a fourth season Bravo Media and the show’s producers’ Ryan Seacrest Productions will be studying all their focus group feedback as they look to significantly recast for future seasons.

Full Season Summary

Back for a new season AND on a new night Bravo Media’s favorite Persian prince & princesses AKA the Shahs of Sunset – Season 3, return to our screens this November. This time they have to stand on their own ratings feet as they will for this first time air in their three season history are Tuesday nights at 10pm and without their former lead-in show as a ratings’ boost.

For Shahs freshman and sophomore seasons Shahs had a massive ratings lead-in provided by Bravo Media’s Number 1 rated TV show The Real Housewives of Atlanta, which itself premieres two days earlier on Sunday, November 3rd at 8pm.
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The cast for this season returns unchanged as Reza Farahan, Asa Soltan Rahmati, Mike Shouhed, Mercedes “MJ” Javid, Golnesa “GG” Gharachedaghi and Lilly Ghalichi are all back for this third season.

While it’s not a perfect comparison, the cast of Shahs of Sunset will be hoping to buck the ratings decline experienced by Roble Ali’s Chef Roble & Co., which for its second season lost the RHoA lead-in it had for its first season and saw its second season ratings fall off with a -38% decline in total viewers and a -44% in viewers aged 18 to 49 years, and is now regarded as doubtful for renewal for a third season. The second season of Shahs debuted to a massive 2,298,000 viewers with 1,429,000 aged 18 to 49 years and Bravo TV have not seen those sort of ratings on Tuesday night’s for years. Given the scheduling change to Tuesdays, I estimate that anything over 1,500,000 (950,000 aged 18-49) viewers should be considered a great result for their Season 3 premiere.

Here’s a taste of this upcoming season of Shahs;

Shahs of Sunset” is produced by Ryan Seacrest Productions for Bravo Media with Ryan Seacrest, Adam Sher and Kris Curry serving as executive producers on the series. Eric Gardner serves as co-executive producer.

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Shahs of Sunset – Season 3 Episodic Ratings
Episode    Time        Date     Lead-In Audience 18-49 Audience 18-49 Demo
S03E01 10:00 PM 5-Nov-13 RHoA rpt 1,147,000 656,000 0.50
S03E02 10:00 PM 12-Nov-13 RHoA rpt 1,329,000 713,000 0.60
S03E03 10:00 PM 19-Nov-13 RHoA Preview 1,170,000 702,000 0.60
S03E04 10:00 PM 26-Nov-13 RHoA rpt 978,000 591,000 0.50
S03E05 10:00 PM 3-Dec-13 RHoA rpt 1,464,000 836,000 0.70
S03E06 9:00 PM 8-Dec-13 RHoA 1,977,000 1,149,000 0.90
S03E07 10:00 PM 10-Dec-13 RHoA rpt 1,200,000 677,000 0.50
S03E08 10:00 PM 17-Dec-13 RHoA rpt 1,274,000 818,000 0.60
S03E09 10:00 PM 7-Jan-14 RHoA rpt 1,189,000 732,000 0.60
S03E10 10:00 PM 14-Jan-14 RHoA rpt 1,200,000 740,000 0.60
S03E11 10:00 PM 21-Jan-14 RHoA rpt 1,054,000 612,000 0.50
S03E12 10:00 PM 28-Jan-14 RHoA rpt 1,452,000 814,000 0.60
S03E13 10:00 PM 4-Feb-14 Shahs rpt 1,349,000 755,000 0.60
S03E14 10:00 PM 11-Feb-14 RHoA rpt 1,374,000 698,000 0.50
S03E15 10:00 PM 18-Feb-14 RHoA rpt 1,151,000 630,000 0.50
S03E16 10:00 PM 25-Feb-14 RHoA rpt 1,044,000 683,000 0.50
Season 3 Average 1,272,000 737,875 0.58
Season 2 Average Total Aud S3 v. S2 -34.03% 18-49 -36.13% 1,928,154 1,155,231 0.91
Season 1 Average Total Aud S3 v. S1 -0.96% 18-49 -10.81% 1,284,333 827,333 0.67


Source: Nielsen Media Research via Son of the Bronx

Prior Updates

Updated Thursday, February 6th 2014 after S03E13 aired at 10pm on Tuesday February 4th 2014.

One night after Vanderpump Rules aired its season finale, the penultimate regular season episode of Shahs of Sunset aired and the difference in the success of the two shows is best demonstrated by their respective ratings returns. Tuesday’s episode of Return to the Homeland – Part 2 saw its audience shrink by -7.09% on the week with 1,349,000 viewers total tuning in compared with last week’s 1,452,000. The 18-49 demographic fell similarly by -7.25% on the week, with 755,000 in that age group compared with the prior week’s 814,000. While these ratings are nothing to be sneezed at for a non Real Housewives franchise, and indeed are at levels that The Real Housewives of Miami would have loved to have achieved, the direct comparison with the preceding night’s Pump Rules shows just how far Shahs has fallen while being usurped, particular among Bravo TV’s younger viewers by the sophomore season of Pump Rules. Monday saw Pump Rules gain a new series high with 1,917,000 viewers some 29.63% more than Shahs but with a 34.86% higher viewer count in the 18 to 49 year demographic, the Vanderpump’s Ruled supreme with 1,159,000 viewers versus Shahs 755,000.

With just next week’s finale left to air before getting to the two reunion episodes (and maybe a Lost Footage/Secrets Revealed episode), this third season of Shahs is averaging 1,291,000 viewers per episode (753,462 aged 18-49 – Demo 0.60), a -33.04% deficit in total viewers and -34.78% lower for those aged 18-49, than its prior season. Historically, anything over 1m viewers is strong enough for an additional season to be commissioned, but like various iterations of the Real Housewives’ franchise, I’d expect some cast shake ups to occur before any new season is filmed, particularly given that Shahs of Sunset’s season average is -11.72% lower than Vanderpump Rules and -13.82% lower than Pump Rules 18-49 year old audience.

The announcement yesterday of the engagement of Reza Farahan to Adam Neely, came too late to help this week’s episode ratings but next week’s finale should see a lift. As should the chance of Reza Farahan being the first of the cast to receive a spin-off from this show as surely Bravo Media won’t miss the opportunity to air its first series centered around a same sex wedding.

Updated Wednesday, January 29th 2014 after S03E12 aired at 10pm on Tuesday January 28th 2014.

Now firmly supplanted by Vanderpump Rules as the Bravo Media show aimed at the younger 18 to 49 year old demographic, Shahs of Sunset at least bounced back from its disastrous ratings last week, which saw it with its second lowest audience this season. Last night’s episode of Return to the Homeland – Part 1 grew 37.76% on the week with 1,452,000 viewers total tuning in compared with last week’s 1,054,000. The 18-49 demographic improved similarly climbing 33% on the week with 814,000 in that age group compared with the prior week’s 612,000. Still these ratings are a long way from those achieved by Shahs when it was given a Sunday airing to boost its overall average and it posted 1,977,000 viewers and 1,149,000 in the 18-49 demo.

Through twelve episodes, this third season of Shahs is averaging 1,286,167 viewers per episode (753,333 aged 18-49 – Demo 0.60), a -34.91% deficit in total viewers and -36.45% lower for those aged 18-49, than its prior season. Historically, anything over 1m viewers is strong enough for an additional season to be commissioned, but like various iterations of the Real Housewives’ franchise, I’d expect some cast shake ups to occur before any new season is filmed, particularly given that Shahs of Sunset’s season average is -9.90% lower than Vanderpump Rules and -11.62% lower than Pump Rules 18-49 year old audience.

Updated Friday, January 24th 2014 after S03E11 aired at 10pm on Tuesday January 21st 2014.

Tuesday night saw Shahs of Sunset drop to its second lowest audience this season, as well as the second lowest in its 30 episode, three season history. While its true that its ratings declines are mostly due to the fact that it no longer has The Real Housewives of Atlanta as its lead-in, it’s still attracting higher ratings than either of Top Chef – Season 11, which anchors Wednesday nights and Millionaire Matchmaker – Season 7 on Thursdays. This week just 1,054,000 viewers tuned in at 9pm, with 612,000 of those aged 18 to 49 years (demo 0.50); reductions of -12.17% and -17.30% respectively on the prior week’s episodes. When Shahs was given a Sunday airing to boost its overall average, it posted 1,977,000 viewers and 1,149,000 in the 18-49 demo, which just goes to show how a strong lead-in can have a tremendously positive effect on a show’s ratings.

Through eleven episodes, this third season of Shahs is averaging 1,271,091 viewers per episode (747,818 aged 18-49 – Demo 0.60), a -36.09% deficit in total viewers and -37.52% lower for those aged 18-49, than its prior season. Historically, anything over 1m viewers is strong enough for an additional season to be commissioned, but like various iterations of the Real Housewives’ franchise, I’d expect some cast shake ups to occur before any new season is filmed.

Updated Wednesday, January 15th 2014 after S03E10 aired at 10pm on Tuesday January 14th 2014.

In it’s third season Shahs of Sunset continues to struggle propping up its night of programming on Bravo TV and certainly has seen its ratings decline markedly now that it no longer has The Real Housewives of Atlanta as its lead-in. This week a total of 1,200,000 viewers tuned in at 9pm, with 740,000 of those aged 18 to 49 years (demo 0.60); both numbers being slightly higher than they recorded the week prior. When Shahs was given a Sunday airing to boost its overall average, it posted 1,977,000 viewers and 1,149,000 in the 18-49 demo, which just goes to show how a strong lead-in can have a tremendously positive effect on a show’s ratings.

Through ten episodes, this third season of Shahs is averaging 1,292,800 viewers per episode (761,400 aged 18-49 – Demo 0.61), a -36.13% deficit in total viewers and -37.54% lower for those aged 18-49, than its prior season. Historically, anything over 1m viewers is strong enough for an additional season to be commissioned, but like various iterations of the Real Housewives’ franchise, I’d expect some cast shake ups to occur before any new season is filmed.

Updated Thursday, January 9th 2014 after S03E09 aired at 10pm on Tuesday January 7th 2014.

After taking a two week break, due to both Christmas Eve and New Year’s Eve falling on Tuesdays, Shahs of Sunset returned Tuesday but saw their ratings drop to become of one of their lowest rated episodes of this their third season. A total of 1,189,000 viewers tuned in at 9pm, with 732,000 of those aged 18 to 49 years (demo 0.60).

Through nine episodes, this third season of Shahs is averaging 1,303,111 viewers per episode (763,778 aged 18-49 – Demo 0.61), a -37.54% deficit in total viewers and -39.57% lower for those aged 18-49, than its prior season. Historically, anything over 1m viewers is strong enough for an additional season to be commissioned, but like various iterations of the Real Housewives’ franchise, I’d expect some cast shake ups to occur before any new season is filmed.
Updated Wednesday, December 18th 2013 after S03E08 aired at 10pm on Tuesday December 17th 2013. Bookmark this page and check back regularly for updates

Through eight episodes, this third season of Shahs is averaging 1,317,375 viewers per episode (767,750 aged 18-49 – Demo 0.61), which is about -40% lower than its prior season. Those numbers are still strong enough for a fourth season to be commissioned, but like various iterations of the Real Housewives’ franchise, I’d expect some cast shake ups to occur before any new season is filmed.

Updated Wednesday, December 11th 2013 after S03E07 aired at 10pm on Tuesday December 10th 2013.

After the high of Sunday, when almost 2m viewers tuned in, the Shahs of Sunset saw their ratings return to their new normal levels of Season Three> Back airing on Tuesday nights, 777,000 fewer viewers than Sunday’s episode attracted tuned in at 10pm last night. The 1,200,000 who did (677,000 of which were aged 18 to 49 years), is actually less than their season-to-date average of 1,323,571 viewers (760,571 aged 18-49 – Demo 0.61), and would have been less than the average even without the numbers being inflated by Sunday’s airing.

Today Bravo TV published their program schedule for Tuesday December 24th which confirmed that Shahs will take that night off, and presumably they will also continue their break on New Years Eve (also a Tuesday). That means that next week’s eighth episode will be the last to air in 2013 before a 3 week break through to Tuesday January 7th, 2014 for episode nine.

Half way through this third season and despite the ratings boost provided by the special Sunday airing, Shahs of Sunset remains in negative ratings territory versus Season Two; by -38.14% overall and a slightly larger -41.96% in the 18 to 49 year old demographic. Even compared with their freshman season, the 18-49 year old viewers are down by -8.07%, something that despite to move to Tuesdays, would not have been predicted by Bravo Media. As I wrote yesterday, these numbers are strong enough for a fourth season to be commissioned but there will no doubt be cast changes before that new season is filmed. Who should get the chop?

Updated Tuesday, December 10th 2013 after S03E06 aired at 9pm on Sunday December 8th 2013.

Airing in their one-off Sunday time slot, Shahs did well but not earth-shatteringly so. At 9pm 1,977,000 viewers tuned in (1,149,000 aged 18-49 – Demo 0.90) and while that was of course a season high for this third season, the equivalent episode of Season Two scored almost 500,000 viewers more overall and 481,000 more in the 18-49 demo.

It wasn’t beyond the realms of possibility that if Shahs of Sunset had rated outstandingly, back airing on a Sunday night following The Real Housewives of Atlanta, the time slot in which they they had aired for the first two seasons, that Bravo Media may have decided to move them back for the remainder of their season and bumped Thicker Than Water to Tuesdays but based on Sunday’s ratings I’d say that is unlikely.

Shahs only retained 52.34% of RHoA’s audience at 9pm and Thicker Than Water has on average, retained 47.03%. That 5% additional retention would be more than offset by the additional ratings that Shahs could bring to Bravo TV on Tuesdays than Thicker Than Water, in its freshman season, could manage in Shahs Tuesday 9pm time slot. So my guess is that Shahs will see out this third season airing on Tuesdays and the only question mark I have to that is whether Bravo TV will schedule a long hiatus for Shahs over the holiday break, as both Christmas Eve & New Year’s Eve fall on Tuesdays this year.

Through six episodes and before tonight’s seventh, this third season of Shahs is averaging 1,344,167 viewers per episode (774,500 aged 18-49 – Demo 0.63), which is about -40% lower than its prior season. Those numbers are still strong enough for a fourth season to be commissioned, but like various iterations of the Real Housewives’ franchise, I’d expect some cast shake ups to occur before any new season is filmed.

Updated Thursday, December 5th 2013 Bravo Media today announced a special airing of Shahs this Sunday December 8th 2013 at 9pm bumping Thicker Than Water from the Sunday schedule for a week, although if Shahs does well back on Sundays, it wouldn’t surprise me if it became a permanent change.

Updated Wednesday, December 4th 2013 after S03E05 aired at 10pm on Tuesday December 3rd 2013.

Just one week after falling to its lowest ever ratings, Shahs of Sunset gained almost 50% on the week with 1,464,000 (836,000 aged 18-49 – demo 0.70) viewers tuning in at 10pm last night. Their ratings (with a lead in of an RHoA repeat which had 851,000 viewers at 9pm) were almost identical to those posted by Vanderpump Rules on Monday night. Shahs had 50,000 more in total viewers but Pump Rules beat them by 4,000 in the younger 18 to 49 demo.

With this season high, Shahs has ever so slightly reduced the deficit with both its sophomore and freshman seasons but it’s still firmly in negative territory both in total and in the 18-49 demographic. Through five episodes this season is averaging 1,217,600 (699,600 aged 18-49 – Demo 0.58) compared with last season’s at this stage of 2,094,200 (1,278,200 aged 18-49 – Demo 1.00), and that signifies a loss of -41.86% of last seasons viewers and a larger -45.29% of that season’s viewers aged between 18 and 49 years.

Update Wednesday, November 27th 2013 after S03E04 aired at 10pm on Tuesday November 26th 2013.

For the first time in its 23 episode history Shahs of Sunset slipped below the 1m viewer mark Tuesday at 10/9c, as just 978,000 people (18-49 demo 0.50) tuned in for the episode titled Sorry, Not Sorry. Initially, I wondered whether there might have been any effect due to this being the Thanksgiving holiday week, but looking back at the equivalent week last year, the program airing in the Tuesday 10/9c time slot then; Flipping Out, saw a small increase over its prior week, so any holiday week malaise is unlikely.

Certainly Shahs is suffering the loss of having The Real Housewives of Atlanta as its lead-in but given that 26.41% if its second week audience didn’t bother to tune in last night, shows it’s not even able to retain its existing viewers. Through four episodes Shahs is now averaging just 1,156,000 viewers per episode (Demo 0.50) and that’s a deficit from last season of -44.32% & -45.00% respectively.

Updated Wednesday, November 20th 2013 after S03E03 aired at 10pm on Tuesday November 19th 2013.

Not even a 12 minute preview of next Sunday’s episode of the Real Housewives of Atlanta that aired at 9:48pm which had an audience of 1,085,000 viewers was able to prop of up last night’s third episode of Shahs, as it dropped back -11.96% on last week’s ratings, to 1,170,000 viewers (702,000 aged 18-49 – Demo 0.60) at 10pm.

Through three episodes of this third season Shahs is running -44.77% behind its sophomore season in total viewers and -49.31% in the 18-49 viewers and is even rating lower than its first season; by -1.19% and -13.85% respectively. To add insult to injury both Vanderpump Rules & freshman show Thicker Than Water are attracting more viewers than Shahs. On Monday Bravo TV announced that 100 Days of Summer will debut on Tuesday, January 7th, 2014 at 10pm and while there’s been no official word on what time slot Shahs will be moved to, we’re guessing they’ll move back an hour to the 9pm time slot, and reflect that in the table below accordingly.

Updated Wednesday, November 13th 2013 after S03E02 aired at 10pm on Tuesday November 12th 2013.

Last week’s premiere of Shahs had as its lead-in a repeat of The Real Housewives of Atlanta premiere episode which at 9pm that night, attracted an audience of 776,000 people before Shahs itself debuted at 10pm to 1,147,000; just half of the audience it had for its sophomore premiere in December 2012. Last night at 9pm the RHoA repeat of S06E02 garnered an astonishing 1,238,000 viewers, which helped propel Shahs at 10pm up 16% from last week, to 1,329,000 viewers (713,000 aged 18-49 – Demo 0.70).

That’s still fewer viewers than any episode of its second season had and through two episodes, this season is -44.43% in total viewers and -49.32% in the ad buyers 18-49 demo. However, at least it’s showing an improvement over last week’s opening.

Updated Wednesday, November 6th 2013 after S03E01 aired at 10pm on Tuesday November 5th 2013. Bookmark this page for our regular updates and also read our article on all the returning shows debuting this week on Bravo TV.

I had written back on October 20th, that despite Season 2 premiering to an audience of 2.3m that anything above 1.5m at 10pm last night should be considered a great result. In the end just 1,147,000 viewers (656,000 aged 18-49 – Demo 0.5) tuned in and that is definitely a most disappointing return. While the audience total isn’t a series low, the 656,000 in the 18-49 demo is, and that will be most concerning to Bravo Media as they desperately try to find a successful show, attractive to the younger demographic that can survive without the lead-in given by its big guns.

Last night’s audience is more or less on par with their freshman season opener (although down -7.21% in the 18-49 demo total), but a massive -50.00% fall off from last season, and surely upon seeing these numbers show Executive Producer, Ryan Seacrest is no doubt whistling to himself “what a difference a day makes’.

This Sunday Thicker Than Water debuts at 9pm after RHoA and it will only have three weeks to cement itself in that time slot, lest it find itself be Eat, Drink, Love’d and set packing out of prime time. If that were to happen, then perhaps Shahs might find itself back on Sundays in the coming weeks.

  • CynthiaisPurty

    Updating my statement above as CY. Lily has been a nonfactor on the show lately, so she’s clearly out next season. I think Gigi, MJ and either Mike or Reza stick and they bring in 3 new folks. I guess it could also be those 4, and just 2 new peeps (epsecially if Mike’s marriage is a plotline)

  • Cy

    It’s easy now to predict that if there’s a reunion show, one couch is Reza, MJ and Asa and the other is Mike, GG and Lily. I think at least one person from each couch is donezo. I would bet MJ, Mike and GG stick, with an outside chance that Reza or Lily could either join those 3 or replace Mike. Basically, Asa is for sure a goner.

  • http://twitter.com/Mike0243 Mike (@Mike0243)

    They are all disgusting with Reza being the most vile. Fire them all except Coconut or cancel the show. The #ShahsofSunset are really The #ShahsofShame