Ladies of London – Season 1 Ratings

Ladies of London Logo Square

Great Camera Deals

Final Update – Tuesday July 22nd 2014, after the Freshman Season finale – S01E08 of Ladies of London aired at 10pm on Monday July 21st 2014. Bookmark this page for our regular updates

Did they do enough, last night? After a rough start to the season, where many viewers failed to return after the season premiere due to too much bashing of the American expatriate cast, last night’s finale of Ladies of London might just have had enough viewers to make the executives at Bravo Media seriously consider commissioning a sophomore season. Ratings fell 32% after the season premiere and never really recovered, and if they had slowly climbed back to the level of the opening episode, then a second season would have been a given.

At 10pm last night 842,000 viewers aged two years & over tuned in; an increase of 7.67% on the prior week’s 782,000 viewers. A slightly smaller increase was recorded in the more important ad buyer preferred demographic (viewers aged 18 to 49 years) which grew 4.54% on the week; up approximately 22,000 viewers to this week’s 507,000 in that group. The second episode’s ratings drop was followed by four weeks of ratings growth, then two which posted declines and then last night’s finale with its smallish gains. This week’s audience increases were despite their lead-in show: The Real Housewives of Orange County losing 41,000 of its viewers last night and so, LoL’s audience retention of their RHOC lead-in for the P2 demo jumped from 45% last week to 50% this & and from 47% to 57% in the P18-49 demographics.

This all adds up to Ladies of London closing their season averaging 860,000 viewers aged 2 years and over per episode with 495,125 viewers of them aged between 18 and 49 years but those end of season ratings remain below the level Bravo Media normally require to ensure a sophomore season renewal. The three most recent freshman season shows that Bravo TV premiered on Monday nights and that were all renewed for sophomore seasons are: Newlyweds:The First Year which averaged 1,042,125 viewers with 612,875 aged 18-49 for its freshman season; Below Deck; 1,315,091 with 771,636 aged 18-49 and Southern Charm; 952,600 with 566,600 P18-49. While Ladies of London are awfully close to that 500,000 P18-49 count they are in with a chance of renewal but it’s only a slim one, and I wouldn’t imagine that Bravo Media will rush into any decision on that anytime soon.

Check out Alex McCord’s reviews & insider commentary on each episode of Ladies of London (starting with the most recent) here.

Full Season Summary

It will be interesting to see how this British take on Bravo Media’s successful Real Housewives franchise fares when it starts screening next month. While once upon a time Real Housewives was sold as a look inside the lives of the rich & fabulous, it’s most recently dissolved into a peek at the angry, divorced, bankrupt and/or fraudulent lives of a certain type of American women. Given how that’s tarnished the RH brand (even if it has yet to cause too much of a dent in ratings), it comes as no surprise that Bravo Media chose to omit the Real Housewives moniker from this copycat show’s title.

It’s perhaps interesting that Bravo have scheduled this show to follow RHOC rather than The Real Housewives of New York City, as once upon a time RHoNY’s audience may have had more synergy with the prospective audience of Ladies of London, but with RHoNY struggling ratings wise, perhaps this Monday scheduling is to be expected.

Over the past year Bravo Media have successfully launched two shows in this same Monday 10pm time slot and both of them aired after RHoC; Newlyweds:The First Year, which aired from May to June 2013 averaging 1.04m total viewers with 613k in the 18-49 demographic – Demo 0.49 and Below Deck, which aired between July & September 2013 and averaged 1.3m totals viewers with 770k in 18-49 – demo 0.61. These two shows’ ratings are the benchmark the Ladies of London need to meet to be assured a sophomore season in 2015.

Ladies of London” is produced by Adjacent Productions with Izzie Pick Ashcroft, Claire O’Donohoe, Anna Geddes, Jane Tranter and Michael Brooks serving as Executive Producers.

Ladies of London Season 1 Cast - 2014 Photo courtesy of BravoTV ©

Ladies of London
Season 1 Cast – 2014
Photo courtesy of BravoTV ©

Network Description

From weekend getaways in the English countryside to high tea at one of London’s exclusive polo-clubs, these six ladies adhere to the city’s strict unwritten rules of engagement where fortune has less influence than bloodlines, reputation is everything and respect is not easily earned. Annabelle Neilson, Caroline Stanbury, Juliet Angus, Caprice Bourret, Marissa Hermer and Noelle Reno are a group of elite British socialites and American expats who run in similar social circles, but are worlds apart in London’s high society. Joining them is a “Royal Friend of the Ladies,” Julie Montagu, who is married to the heir of the Earl of Sandwich.

For up to the minute updates make sure to follow us on Twitter @BravoRatings and also ‘like’ our Facebook Page

The entire episodic ratings for this season can be seen on Page 2

Pages: 1 2 3

  • cecilia

    but i love this show

  • csg

    Keep in mind, before you count the Ladies out of a second season, that the show appears to be a joint production of BBC and Bravo. This could allow for cost-sharing and revenue-doubling, if it airs in both the US and UK (and elsewhere?).