The weren’t particularly any major ratings surprises with Bravo Ratings on Bravo TV this week, with the dominant theme being how the use of a 12 or 14 minute preview of an upcoming Real Housewives episode can help boost ratings for other original programming when the need arises. although perhaps Kim Zolciak’s ratings decline of 28.5% would have been bigger news but for Kandi Burruss seeing a larger 31.5% decline as her audience shrank below 500,000 people.
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Last night saw the fourth episode of this season’s The Real Housewives of Orange County, and after two weeks with just 1.6m viewers, last night saw a 6.4% audience increase, as 1,711,000 viewers (18-49 demo 0.80) tuned in at 8/7c. This was not quite enough to push the season-to-date average above 1.7m and it stays 12.43% down overall and 17.11% down in the 18-49 demo, when compared with last season. With RHOC averaging just 1,682,750 viewers per episode, it’s running 16% behind freshman season Married to Medicine with 2,005,000.
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It’s finale week on Bravo Media this week with three shows wrapping up their last episodes of their respective season and due to their mediocre ratings what will probably be their series finales as well. So her’s our look at Bravo TV’s Schedule for the week ahead. But first let’s look at today, which is the height of Bravo’s Ratings each week. At 8/7c, the third installment of The Real Housewives of Atlanta will air and look for that to again exceed 3m viewers, taking the cumulative for the three reunion episodes to over 10m viewers; not a bad financial return from just one evening’s filming.
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For Bravo Ratings, last Sunday started phenomenally well with two series highs; Married To Medicine and Fashion Queens and also very high ratings for The Real Housewives of Atlanta at 8pm AND for its repeat airing at 10pm, as well as for Watch What Happens Live. All in, 9.62m viewers watched the 4 hours of television between 8pm & midnight: 3.5m between 8pm-9pm; 2.7m 9pm-10pm; 2.2m 10pm-11pm; and averaging WWHL & Fashion Queens 30 minute audiences; 1.25m between 11pm & midnight. If Bravo Media could replicate those sorts of ratings 5 days per week, Comcast executives would be doing back flips. Read more
While the third season of The Real Housewives of Beverly Hills saw its ratings drop from their second season, at least the drop wasn’t as precipitative as the one being experienced by Season Eight of The Real Housewives of Orange County. Plus with Sunday night’s record ratings of 2,661,000 tuning in for the fourth episode of the freshman season of Married To Medicine, the ladies of RHoC, the original Housewives are looking a little squeezed.
At 8/7c last night, 1,609,000 viewers tuned in (demo 0.80) to view RHOC, although their cumulative audience increased, with the second offering immediately following attracting an additional 820,000 viewers (demo 0.40). Through three episodes this eighth season, is now averaging 1,673,333 (demo 0.80) and that’s down by -16.57% overall and -19.30% in the 18 to 49 year old demographic, when compared with Season 7.
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