Bravo Media & Nielsen Media
Copyright Held by Each Entity
As we wrote last week, Bravo Media held back all of their big guns for the second week of Nielsen’s Fall Sweeps and apart from The Real of Housewives of Atlanta’s season five premiere getting off to a record start, the rest of that week was best swept away. So, how did the third week go?
Unfortunately, not only wasn’t it any better but when compared like-for-like with the programming for the same week in 2011, total audience levels declined by 18%. In the equivalent week in 2011 Bravo TV aired a total of 8 hours of original programming over four nights, versus last week’s 12 hours over five nights. The additions being; five versus two episodes of Watch What Happens Live, this year two episodes of The Real Housewives of Miami aired, whereas in 2011 no original programming was aired on Thursday, November 17th and the last difference is LOLwork added on Wednesday’s, giving that night 3 hours of first run programming. Read more
